HQ by Rove – Marasi Bay
Business Bay, Dubai
The first hospitality-branded office building in the region — a next-generation, hospitality-led office concept that seamlessly integrates work, life and play.
- From
- AED 3.5M
- Offices
- 625 – 5,790 sq ft
- Payment plan
- 50/50 · 15% down
- Handover
- Q1 2029
Overview
Designed around people, lifestyle and productivity, HQ by Rove offers fully furnished and fully serviced modular offices for all team sizes with a lifestyle-first approach. It reimagines the traditional office into a destination that blends the warmth and vibrancy of hospitality with the efficiency of Grade-A commercial spaces.
Developed by IRTH Group and licensed by Rove Hotels, HQ by Rove sits on Marasi Bay Marina in Business Bay, on the Dubai Water Canal. Modular and loft offices run from 625 to 5,790 sq ft, each modular office with its own private courtyard, alongside 120,000 sq ft of indoor and outdoor amenities across seven levels. Anticipated handover is Q1 2029.
Modular Offices, On-demand
Fully-furnished and fully-serviced modular offices offering businesses the freedom to select on-demand spaces that expand and adapt with ease.
120,000 sq ft of Life-Enhancing Amenities
Spanning 120,000 sq ft of indoor and outdoor amenity spaces, HQ by Rove cultivates a lively community where connections flourish and businesses thrive.
Exceptional Location
Perfectly positioned on Marasi Bay Marina with panoramic views of Downtown Dubai and the Dubai Canal, and easy connectivity to Sheikh Zayed Road and Al Khail Road.
Work-Life Harmony Built into Design
From intuitive smart features to vibrant office living spaces, every element is thoughtfully crafted — productive environments where teams collaborate effortlessly and work feels efficient and energising.
- 23
- Number of office floors
- Q1 2029
- Anticipated handover
- Office Types
- Studio, Deluxe, Executive, Simplex Edge, Loft Edge, Penthouse Lofts and À la carte
Design
Architecture, texture and landscape, designed as one.
Amenities
Packed with lifestyle-driven indoor and outdoor amenities like stylish meeting pods, a fully equipped gym, breakout zones, event spaces, a food hall and creative corners that make the workday feel more like a getaway. With everything you need to work and play under one roof, you will want to stay longer.
Arcade Level
OutdoorPower Up Below Ground
- Private Road Access
- Skate Park
- Sculptural Ribbon Seating
- Urban Gallery
- Urban Gym
- Chill Zone
- Sunken Seating
- Connecting Staircase to GF
- Promenade Arrival
Ground Level
OutdoorWelcome Wagon
- Drop-off Area
- Lobby Lounge
- Serving Kitchens
- Library
- Valet
- Lift Lobby
- Social Spaces
- Outdoor Courtyard
- Scooter Parking
- Co-working Zone
- Events Stage
- Connection Staircase
- Concierge
- Food Hall – The Block
- Coffee Corner
Podium Level
IndoorHQ Land
- Fully-Fitted Gym
- Nail Salon
- Podcast Cabin
- Co-Working Zone
- Crank Studio
- One-Stop Shop
- Foam Pit
- Event Spaces
- Beauty Lounge
- Vitamin Bar
- Rentable Multipurpose Area
- Yoga Space
Podium Level
OutdoorHQ Land
- Padel Court
- Skyline Terrace
- Floating Treehouse Pods
- Play & Pause Zone
- Basketball Court
- Viewing Deck
- Sunken Seating
- Running Track
Reset 16
IndoorDive In. Zone Out
- 25-metre Indoor Pool
- Spa Pods
- Jacuzzi
- Steam & Sauna
- Massage Room
- Nap Pods
- Zen Garden
- Stepped Garden
- Smash Room
The Hub
OutdoorPlug, Unplug
- Coffee Corner
- Co-working Zone
- Shared Pantry
- Outdoor Courtyard
- Upresso Vertical Café
- Combinable Meeting Rooms
- Integrated Stair Seating
- Communal Lounge
- OOO Pods
- Feature Staircase
Rooftop
OutdoorWork With Views
- Lift Lobby
- Sculptural Ribbon Seating
- Observation Deck
- Garden Meeting Pods
- Social Corner
- Co-working Zone
Gallery
About HQ by Rove
Location – HQ has its own lane
Marasi Bay promises to be a hub of elevated lifestyle experiences blending high-end living, premium workspaces, hospitality, leisure and wellness experiences, including the first beach club in the Burj Khalifa District. The building has its own private road for entry and exit.
| Location | Time by car |
|---|---|
| Dubai Canal Walk | Direct Access |
| Sheikh Zayed & Al Khail Road | 3 Mins by Car |
| DIFC | 5 Mins by Car |
| Downtown Dubai | 5 Mins by Car |
| Dubai Design District | 10 Mins by Car |
| DXB Airport | 15 Mins by Car |
Drive times are the developer's published figures, in normal traffic, by car.
Office You Actually Want to Show Up For
HQ by Rove is more than an office building; it is a reflection of how we believe workspaces should feel in the future — weaving hospitality, thoughtful design and community into commercial spaces. HQ by Rove is not only addressing today's needs but setting new standards for tomorrow.
Frequently asked questions
Who is developing HQ by Rove, and what is Rove's role?
HQ by Rove is developed by IRTH Group and licensed by Rove Hotels. IRTH is the developer of record; Rove is the brand partner, bringing its hospitality operating standards into a commercial building. Rove Hotels operates ten properties in Dubai alongside the Rove Home branded residence series, several of which IRTH also develops.
Where is HQ by Rove located?
On Marasi Bay Marina in Business Bay, directly on the Dubai Water Canal promenade. The developer publishes drive times of 3 minutes to Sheikh Zayed Road and Al Khail Road, 5 minutes to both Downtown Dubai and DIFC, 10 minutes to Dubai Design District, and 15 minutes to Dubai International Airport. The building has its own private road for entry and exit.
What office sizes are available?
Two collections. The Modular Office Collection runs from Studio units of 625 to 725 sq ft, through Deluxe at 1,360 to 1,435 sq ft, Simplex Edge at 1,239 to 1,614 sq ft, and Executive at 1,986 to 2,227 sq ft, with À la carte configurations from 2,700 sq ft designed on demand. The Loft Office Collection comprises double-height Loft Edge units of 2,050 to 2,466 sq ft and Penthouse Lofts of 2,183 to 5,790 sq ft on the highest floors. Units can be combined, and partial or entire floors can be secured.
Are the offices delivered furnished, and what is included?
Yes. Every office is delivered fully fitted and fully furnished in Rove's design language, ready for immediate occupancy with no fit-out period. Each modular office includes its own private outdoor courtyard and smart furniture. Building services cover high-speed internet, on-site IT support, and a virtual reception desk. Parking is allocated at one bay per 625 sq ft office module, with additional bays available to rent and valet on site.
What is the payment plan?
A 50/50 structure with a 15% down payment, from AED 3.5 million. Anticipated handover is Q1 2029. Ask us for the full schedule and the cost breakdown before you commit.
Can I buy an office purely as an investment?
Yes. Offices are sold individually and can be leased to other businesses. A dedicated on-site management team handles tenant sourcing and screening, contracts and paperwork, and the day-to-day operation and maintenance of the unit, which allows for ownership without direct landlord involvement.
Request a call back
Speak to an advisor who holds the live inventory.
Current unit-level pricing, the offices still open, floor plans and the full payment schedule — from Driven | Forbes Global Properties, usually the same working day.
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